Brand Story

Your Shopping Cart is empty.

${{ (item.variation.media ? item.variation.media.alt_translations : item.product.cover_media.alt_translations) | translateModel }}$ ${{ (item.variation.media ? item.variation.media.alt_translations : item.product.cover_media.alt_translations) | translateModel }}$

{{ childProduct.title_translations | translateModel }}

{{ getChildVariationShorthand(childProduct.child_variation) }}

{{ getSelectedItemDetail(selectedChildProduct, item).childProductName }} x {{ selectedChildProduct.quantity || 1 }}

{{ getSelectedItemDetail(selectedChildProduct, item).childVariationName }}

{{item.quantity}}x HK$0 {{ item.unit_point }} Point

Remove

${{addonItem.product.cover_media.alt_translations | translateModel}}$

{{addonItem.quantity}}x {{ mainConfig.merchantData.base_currency.alternate_symbol + "0" }}

Remove

Brand Story

About Us

Passion Insight Limited (FAiRYTALE) established in 2016. Our store is located in Causeway Bay (Beside Sogo).

We focus on sea-water pearl Jewellery including (Japanese AKOYA, Tahitian Pearl, South Sea white/golden pearls) as well as diamonds and gemstones. We purchase and select high-top quality of pearl ourselves, then design and make in into final products with in-house manufacturer.

The first collection named as FAiRYTALE which is same as our brand name. All products of this collection are engraved with our brand logo which is the mark of confident!

The design of FAiRYTALE aims at pushing the pearl jewellery into the market of younger generation, and to make more and more ladies to become elegant.

Pro-active to explore the oversea market

Except for Hong Kong and Macau markets, we started to expand overseas. Our customers cover Taiwan, Singapore, UK, Malaysia, Australia, America and Canada etc.

FAiRYTALE has achieved the qualification of being a “Quality Wedding Merchant” provided by ESDLIFE for 4 consecutive years.

FAiRYTALE was awarded “Top 10 Quality E-Shop” which is a recognition by Hong Kong Retail Management Association for 3 consecutive years

Directly supplied by the origin

Our Japanese Akoya, South Sea pearls and Tahiti are all seawater pearls directly supplied by the origin. Seawater pearls are nucleated and can be tested by a formal testing organization. They have a better luster than ordinary freshwater pearls and belong to the jewelry level.

Long term cooperating factories

Our jewelleries are produced by long-term cooperating suppliers and factories, and made by experienced craftsmen.

18K gold/AU750 setting

Our inlaid jewelry is all 18K gold/AU750, neither gold-plated nor gold-clad, no plating, no fading, and most people are not allergic.

Jewelry design customization

We accepts any type of jewelry design customization. It will take about 3-4 weeks. Please contact us for details.

Whatsapp Us

Certificate of Registration for Category A Registrant t (Section 53ZUG, Cap 615)

Registration No.: A-B-24-03-06209

Contact Us

Shop address：

Shop 1301-1305, 13/F, Radio City, 505 Hennessy Road, Causeway Bay, Hong Kong

Opening hour：
Mon-Sat 13:00-19:00
Sat 14:00-19:00
(By appointment)

Tel:+852 5749 9600

Email: fairytalehk16@gmail.com

Order enquiry: +852 5978 1225 (Whatsapp)